KAWAI
Company
The principles that guide every instrument we build — a commitment to craftsmanship, innovation, and the belief that music should be within reach of every musician.
Philosophy of Piano Building
Video coming soon
Every Kawai piano is the product of skilled craftspeople who take personal pride in their work. From the hand-crafting of soundboards to the regulation of each action component, human care is irreplaceable.
Kawai has never been content with "good enough." Our investment in research and materials science — from ABS composites in 1970 to ABS-Carbon today — reflects a belief that scientific progress and musical tradition are not in conflict.
From our founding, Kawai has believed that quality instruments should be accessible to musicians at every level. Our product range — from entry digital pianos to the Shigeru Kawai concert grand — reflects this inclusive vision.
Family stewardship ensures that Kawai's values endure. Koichi Kawai's original dream, carried forward by Shigeru, Hirotaka, and now Kentaro Kawai, is reflected in every instrument that bears the Kawai name.
Kawai's philosophy is embodied in a simple phrase: “Crafting Inspiration.” It describes both what we do — the physical crafting of musical instruments — and why we do it — to inspire musicians to reach new heights of artistic expression.
This philosophy manifests in the attention to detail found in every Kawai instrument: the careful selection of tonewoods, the meticulous voicing of each hammer, the precision engineering of action components, and the thoughtful design of the playing experience from first touch to final note.
The Kawai philosophy is not static — it evolves as we learn, as materials science advances, and as musicians' needs change. What remains constant is the commitment to the musician: to provide instruments that are worthy of their aspirations, durable enough to outlast a lifetime of playing, and beautiful enough to inspire the music within.
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The man whose vision gave these principles their first expression.
